How to Get Started with Google Analytics

If Google Analytics has caught your interest and is something you believe will be useful to you, then you are in the right spot. The free Google Analytics tool will be your friend to provide you with results on important user traffic information relevant to your website or mobile app.

To be on your way with tracking your performance results is to create or log into your Google Account; if you already have a Gmail address then you are already a step ahead. Once you are signed into your Google Account you will have access to other free tools that make working with content easier, and there will be a button to access the Google Analytics tool. Or you can go to https://www.google.com/analytics/ directly, press the Sign In button, and select the Google Analytics option. Once inside the Google Analytics tool, you can sign up the website or mobile app you would like to monitor by entering basic information such as your Websites URL address or the App Name, and clicking Get Tracking ID. The Tracking ID is a unique code which creates communication between the site or the app with Google. To begin monitoring its performance after receiving the Tracking ID, you simply link it back to you website or mobile app to track the number of visits and the behavior of users on your platform.

It may take up to 24 hours for results to be populated in the Google Analytics tool, but if you followed the steps, your generated results should looks something like the above picture. If you are disappointed with how many user visits you receive, try sharing your site or mobile app on social media like LinkedIn, Facebook, and Twitter to advertise and generate traffic to reach your set goals.